Monday, December 28, 2015
what I'm reading
Zondervan leads the way in this "culture of generosity," but InterVarsity and Kregel are not far behind. I walked away from ETS/IBR/SBL this year with $534 worth of FREE books. I spent a grand total of $9.50, buying only the book on top of this stack. Some of these were free gifts to IBR members (2 from the lecture and 3 from the women's breakfast). Two are books I agreed to review for Academic Journals. Eight were given to me as potential textbooks for the Prophets class I'll be teaching at Multnomah in June. But get this: any professor who ordered FREE copies of books from Zondervan to consider using as textbooks was given their choice of another FREE book from the CounterPoints series. Really? A free book for requesting free books? Now you see what I mean about a culture of generosity.
You might insist that this is merely good marketing. I'm sure you're right (especially since I passed right on by publishers who were going to charge me half price for any books I didn't require students to buy). But for someone who is just starting out in this career, it's also a big boost. So thank you, publishers!